You can't afford to be forgotten, but don't have time to post.
Plume turns your week into on-brand posts that keep you relevant
in your network.
You just hit approve.
✓ Captured from tools you already use✓ Posts in your voice✓ Nothing goes out unapproved
9:41
PlumeThis week · 4 drafts
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S
§ 06 — Why Plume
The best founders are heads-down building, and posting
nothing.
Writing about the work is the last thing you want to do at 11pm.
So the people who should back you, buy from you, and come work
for you
never see what you're actually building.
§ 01 — How it works
Your top posts are
buried in your conversations.
Your work is the brand story. Plume uncovers gems from your
conversations, and turns them into on-brand posts for every channel.
Your work life
WhatsAppPhotos & texts
GranolaMeeting notes
SlackClient wins
EmailForwards
ZoomClient calls
VoiceJust talk
Uncovering the insight…
Ready to approvePostSkip
S
You
Drafted for LinkedIn
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Live, everywhere
LinkedIn✓ Posted
X✓ Posted
Instagram✓ Posted
Newsletter✓ Sent
§ 02 — Your brand partner
Drop in ideas as they happen, let Plume weave the story.
Plume is like a personal brand partner who is by your side 24/7. You
can drop in a voice note, a text, or a photo, and let Plume handle
the rest.
Between meetings11:20 am
PlumenowPricing came up in three of your calls this week. What's
everyone getting wrong about it?
1:12
✓ Heard — drafting your take
→
What it becomesIn your voice
Everyone tells consultants to “charge more.” After
three pricing conversations this week, I think that's the wrong
advice.
Price isn't a number — it's the story of who your work is for.
When I doubled mine, the objections didn't get louder. They
disappeared…
Tailored per channel
§ 03 — Trained on you
Learns your unique voiceprint.
Before it writes a single word for you, Plume reads everything
you've already written and builds a private model of how you sound.
We call it your voiceprint.
Your voiceprint · plume.v3Locked
142 stylistic
featuresid · 7f3a–9c1d
Every draft is scored against your voiceprint97% you
Caught & rewritten
Cut "thrilled to announce." You've never written that.
Anything under 90%, Plume rewrites and checks again. You only
ever see drafts that already sound like you.
§ 04 — Your real moments
Cleans up your quick snaps, keeping them true.
Send Plume the shots straight off your camera roll. It cleans them
up for your audience: better light, a straighter crop, less clutter.
The moment stays exactly as it happened.
From your camera roll · rawUntouched
IMG_4821.HEIC · Thu 6:12pm
→
Cleaned up · ready to postPlume
Ready for LinkedIn · 1200×627
Cleaned up
Lifted the lighting
Straightened & recropped
Softened background clutter
Kept true
The people, exactly
The place & the moment
Nothing added or faked
§ 05 — The Results
You lived it. Plume captured it. Your network loved it.
You stay heads-down doing what you do best, while Plume keeps your
audience in the loop.
Captured this week · sources4 sources
The week the repositioning landed2
client calls · 1 voice memo · 30 Slack messages
Signals Plume stitched together→ 1 story
Positioning workshop"if we niche down, don't we lose everyone else?"Mon
Voice memo · 0:48"they finally said the one-buyer sentence out loud."Tue 11:42pm
#client-acme · 30 messages"demo requests doubled since Tuesday 🎉"Tue–Wed
Results review"six months of 'for everyone' for one clear sentence"Thu
Drafted for · 5 channelsDraft · awaiting you
Y
You
Fractional CMO · just now
My client spent six months insisting they were "for
everyone."
This week we launched the new positioning:
one sentence, one buyer. Demo requests
doubled in four days.
What I keep relearning about positioning work:
→ "For everyone" is the most expensive sentence in a deck. It
reads as safe and sells as nothing.
→ We tested the sentence on ten real buyers before it went
anywhere near the website. By launch day it was boring — and
boring was the goal.
→ "Demo requests doubled" is the highest compliment this work
gets. No rebrand, no new budget. One decision.
The best consulting weeks are the ones where you delete more
than you add. Six months of hedging, traded for one clear
sentence. Worth every workshop.
EditDiscardApprove & post
Captured by Plume✓ Ready to approve
Captured from4 sources · this week
Drafted byPlume · in your voice
Posting to
StatusWaiting on your tap
Captured by Plume
Keep delivering. Stay visible.
For consultants, advisors and fractional leaders who know they
should be posting — but whose week belongs to clients.
You'll message Plume from the tools you already use — it never digs
through your accounts. One tap with Google — no password to
remember.
✓ We only read what you send Plume — nothing else✓ Nothing posts without your explicit approval✓ Cancel any time, your data leaves with you
Step 02 / 03 — What you're shaping
From your day, to your audience.
Plume runs as a pipeline. You mention it from the tools you already
use, a team of agents turns what you send into posts in your voice,
and you approve before anything ships. Here's what we're launching
on day one.
Datasources
Your day, on your terms
Mention Plume from the channels you already live in — nothing
new to learn. It only ever sees the moments you choose to
send.
Meetings
Voice
Slack
WhatsApp
Email
Agents
Your team gets to work
Plume directs specialist sub-agents that research, draft and
tailor every post for each platform. Working end to end, the
moment something's worth sharing.
Orchestrator
Research
Writer
LinkedIn
X
Distribution
Out to the world
You stay in control: approve in a tap, Plume schedules and
posts, then shows you exactly what landed.
Approvals
Scheduling
Analytics
Step 03 / 03 — Lock it in
Become a Design Partner.
Design Partners shape Plume while it's early — and lock in founding
pricing for good. Price goes to $149 at launch; you'll stay at $69.
Plume · Design PartnerFounding rate
$69/ monthLive price $149 / mo
$0 today. We won't bill your card until v1 ships. Your
rate is locked for life, even after Plume goes to $149. Cancel
any time before launch.
We're honoured and excited to have you building Plume alongside us.
Sebastian and Jared will reach out shortly to kick off your first
Design Partner session.